Understand Key Principles
Study the 10 essential principles from Canva:
- Simple: Keep it bold and recognizable.
- Audience-focused: Tailor to target demographics.
- Memorable: Avoid clichés, tell a brand story.
- Timeless: Skip trends for enduring appeal.
- Versatile: Works in any size/color/format.
- Quality typeface: Choose or customize fonts wisely.
- Strategic color: Use 1-2 colors evoking emotions.
- Black & white viable: No color dependency.
- Balanced: Apply golden ratio or rule of thirds.
- On-brand: Align with brand purpose.
Read the full guide and take notes.
